Dr. Edvard "Eddie" Engeseath, MD is the Co-founder of telehealth startup Nurx, angel investor, startup advisor, and a former family physician. He founded Nurx to make prescription birth control more accessible. The company has since grown into a full-service telehealth startup in the presc...read more
Available tomorrow
Robin is a three-time CMO with more than 20 years of experience in marketing and growth leadership roles at companies like Salesforce, Box, LinkedIn, Matterport, and WeWork. He's done 3 IPOs, several acquisitions, and led companies through hyper-growth to become household names. Robin now ...read more
Available on Thursday
Rogelio "Ro" Choy is the CEO of Cars & Bids, . Previously he was the CEO of Eaze from 2019 to 2022, a cannabis-focused on-demand marketplace, where he led it's growth from less than $2OM to $2OOM+ in revenue. Prior to Eaze Ro was the CEO of BitTorrent (acquired by TRON blockchain), CBO of ...read more
Available tomorrow
Tim Specht is the Director of Engineering at Reddit and the Co-founder and CTO of Dubsmash, a TikTok competitor that he successfully started, grew, and sold with over 250M installs and 160M users. Specht has spent over a decade working with startups across the US & Europe, helping them exe...read more
Available tomorrow
Tobias raised $25m of funding from top tier investors like FJ Labs and Left Lane Capital among others. He launched and localised memmeo.me, an app for personalised video messages from celebrities, in 15+ markets. During his time with memmo, Tobias helped creators earn millions and reached ...read more
Available tomorrow
Bryan Wilcox is a co-founder and the former CTO of Tovala, a food-tech company that saves people time with a smart oven and paired meal service. Tovala has raised $70M in venture funding from Y Combinator, Comcast Ventures, Interplay, Origin Ventures and Left Lane Capital. Prior to Tovala,...read more
Available tomorrow
Chris Yeh is a writer, investor, and entrepreneur who has been in the world of startups and scale-ups since 1995. Co-author of the bestselling book Blitzscaling together with LinkedIn founder Reid Hoffman, Chris offers advice and mentorship on on how to build and scale your business. Hundr...read more
Available on Friday
T Zhu is the co-founder of Tellus, a smart savings platform powered by real estate backed by Andreessen Horowitz, Alumni Ventures and Decent Capital. He previously founded and scaled a number of companies, including Sodacan, a social consumer mobile app startup that released Sip, an anonym...read more
Available tomorrow
Alexandra Zatarain is the Co-Founder and Vice President of Brand and Marketing at Eight Sleep, the world's first sleep fitness company. Eight Sleep solves sleep's most pressing issues through innovation and cutting-edge technology. The Pod, its best-selling product, has a cult-like followi...read more
Available on Friday
Jason Meltzer is an accomplished entrepreneur, board member, and investor known for his expertise in building and scaling successful businesses. As the founder and former CEO of Wag!, he was instrumental in transforming the startup into the world's largest pet care company and a leading pl...read more
Available tomorrow
Sasha Tan is the founder of C.riously, a company that makes nutritious health snacks. She previously founded Favful (a personalized beauty care platform), which was backed by Segnel Ventures, Gobi Partners, and 500 Global before it was acquired by iMedia in 2022. She is a serial entreprene...read more
Available tomorrow
Colin Rogister is the founding partner of Beat Ventures, an early-stage venture fund that invests in startups reshaping the future of work. Prior to Beat Ventures, Colin was an investor at Maven Ventures and served as a technology advisor in the Obama White House’s National Economic Counci...read more
Available on Thursday
Katharene Johnson is a VP of Human Resources at Riot Games. She has over 15 years of experience in the gaming and entertainment industry, including as VP at Activision Blizzard, working for both small and mid-sized businesses as well as Fortune 500 corporations. In addition to this, she ho...read more
Available on Saturday
Ben Katz is a serial entrepreneur in the consumer internet space based in Los Angeles. He founded a leading online bank called CARD.com, and currently runs the online leader in hair loss medicine, HappyHead.com. He earned his BS and MBA from The Wharton School at The University of Pennsylv...read more
Available on Saturday
I am a venture investor, operator and expert in Artificial Intelligence and Managing Partner at Gaingels, one of the most active investing networks fostering social change in venture. I am a founder and operator first, having co-founded Powerset, a pioneering AI company that developed one...read more
Available on October 13
Max Samuel is a venture capitalist and lawyer. He has formerly worked at Thiel Capital (Peter Thiel’s investment office), Wilson Sonsini and Credit Suisse, and attended Yale University, Penn Law School and Wharton. Max is passionate about mentoring both startup founders and people looking ...read more
Available on November 2
Rune Hauge is the co-founder and CEO of Mentorcam (YC S21), angel investor, and startup advisor. Before co-founding Mentorcam, Rune founded three different startups with one successful exit as a founder. He has raised millions of dollars in venture capital from top-tier Silicon Valley VCs ...read more
Available next Tuesday
Praful Mathur is the founder and CEO of Sarama, a deeptech startup that uses AI to determine intent from barks i.e. crude translation. He was previously the co-founder and CEO of Shotput, a Y Combinator-backed startup that built APIs for instant logistics. He raised capital from Nexus Ven...read more
Available on Friday
I have 17+ years of experience building software products and leading engineering teams in startups, mid-sized companies and large enterprises. I love building products that create value and have a positive impact on society. ...read more
Available tomorrow
A consumer software mentor serves as a trusted advisor to consumer software founders by offering them personalized insights and practical advice. Consumer software advisors have extensive experience in the consumer software industry, which they use to guide early-stage consumer software startups that are looking to develop innovative consumer apps.
Consumer software products are software applications specifically designed to be used by consumers (rather than businesses). The consumer software industry encompasses many different kinds of applications. Common consumer software examples include:
Consumer applications are designed to provide solutions that meet the demands of everyday users. Developers of consumer apps typically prioritize user-friendliness and accessibility to make the software as easy to adopt as possible.
The software market is growing quickly across many different niches. For example, the Know Your Customer (KYC) software market is expected to reach $9.5 billion in size by 2028, expanding at a compound annual growth rate (CAGR) of 19.7%.
The key difference between consumer software and enterprise software is the target audience. Consumer software is designed for individual end-users, whereas enterprise software is designed to meet the needs of businesses and organizations.
Consumer software is sold directly to consumers (which is why it’s sometimes called direct to consumer software). This category includes applications like financial planning software for consumers, video editing software for personal use, and other tools that enhance individual productivity, provide entertainment, or meet another common need.
On the other hand, enterprise software is developed specifically for organizations. It’s designed to facilitate business operations and often takes the form of an entire software system rather than an independent software application. Examples of enterprise software include:
Enterprise software usually includes more complex functionalities and integrations than consumer software does in order to support business processes like customer service, project management, or data analytics.
A consumer software mentor can be an invaluable source of support for consumer software startup founders. Mentors have extensive firsthand experience in the consumer software industry and can share tips to help you build and scale your consumer software business.
Mentorcam’s consumer software mentors are the ideal startup advisors to help you position your consumer software product for long-term profitability. With the technical expertise and industry knowledge of one of Mentorcam’s mentors at your disposal, you can significantly enhance your chances of success.
Related areas of interest: Fundraising, Product Development, eCommerce