Achelle Richards

Achelle Richards

CMO - LimeLife by Alcone,
Beauty & CPG Expert


Achelle Richards has over 17 years of CPG senior leadership experience. She was one of the founding five employees that grew the e.l.f. Cosmetics brand from an entrepreneurial startup to a $1.2B valued publicly traded company and top loved beauty brand amongst Gen Z’s. She has since launched PYT Beauty, a clean and sustainable beauty brand utilizing first to market bio technologies while also help... read more


Connect with Achelle and discuss

  • E-commerce
  • Beauty products
  • Go-to-market
  • Marketing
  • Branding
  • Video call

    Get personalized advice
    on a 1:1 video call.


    / call*


    Recurring video calls,
    unlimited messages.

    Starting at $350

    / month**

    * Price for 20-minute video call.
    Longer calls also available.

    ** Price for Mentorcam Starter Membership.
    Other memberships also available.