Alexandra Zatarain is the Co-Founder and Vice President of Brand and Marketing at Eight Sleep, the world's first sleep fitness company. Eight Sleep solves sleep's most pressing issues through innovation and cutting-edge technology. The Pod, its best-selling product, has a cult-like following among business leaders, entrepreneurs, celebrities, and professional athletes. Among many others, the Pod is the preferred sleep accessory of CrossFit 2021 and 2022 champion Justin Medeiros and the Mercedes AMG Petronas Formula 1 Team. The company has raised $160 million from investors such as General Catalyst, 8VC, Founders Fund, Craft Ventures, and Khosla Ventures among others. Alexandra was named to Forbes' 30 Under 30 list in Consumer Tech in 2017, and to Inc.'s Top 100 Female Founder's list in 2020.